Some interesting facts about hyper-casual games

What does casual mean in games?

Casual games are a type of video game that does not take a lot of time to play, win, and have fun. Individually, a "casual gamer" is someone who enjoys any video game without investing much time in it, playing it spontaneously, irregularly, or infrequently.

Who plays hyper-casual games?

From this we can conclude that the majority of hyper-casual players are women. In terms of age, in the US and UK, most players are between the ages of 18 and 34. In South Korea, most hyper casual players are between the ages of 25 and 44.

What makes a hyper-casual game?

Hyper-casual games focus on simplicity. The simple game is obvious from the first playthrough, and as you play for longer there is little to no development of function, form or control. Striking a balance between a game that's easy to learn but hard to master is the skill of creating hyper casual games.

Why are hyper-casual games popular?

Hyper-casual games are one of the most promising gaming categories. They reach the widest audience and have the highest retention rates, yet they are fast and relatively inexpensive to manufacture. Their simple interface and small size make them versatile enough to be used by a wide variety of demographic groups.

How long do regular players play?

Unsurprisingly, gamers who consider themselves as ambitious professionals or experts play the most per week, while most casual players and newbies play less than seven hours a week.

Why do people stop playing hyper casual games?

When it comes to hyper casual games, there are certain reasons why players stop playing. Here are the most important ones. In both the US and the UK, the three most important reasons why hyper-casual play is abandoned is that it gets boring, sees too many ads, and the game gets too repetitive.

How to monetize a hyper-casual game?

There are two main ways to monetize hyper-casual games: through ads and through in-app purchases. Unlike casual games, the player's life cycle in a hyper-casual game is very short, so hyper-casual games are harder to monetize with in-app purchases.